Owner & Managing Director
Stratiffy Strategic Communications
I founded Stratiffy to help brands communicate with clarity and grow with intention. From startups to established businesses, I partner with teams who want marketing that is strategic, measurable, and deeply aligned with their vision.
Growth Marketing Services
Strategy meets execution. Data meets creativity.
I help ambitious brands grow through integrated marketing that connects email, paid media, content, and brand strategy into a cohesive growth engine.
What I Do
Full-Stack Growth Marketing
From strategy to execution, I work across the entire growth stack to build marketing systems that compound over time.
Email & Lifecycle Marketing
Turn subscribers into loyal customers
Strategic email programs that nurture leads, drive conversions, and maximize customer lifetime value through personalized, automated journeys.
Capabilities
45%
Avg. open rate improvement
3.2x
Revenue from email
28%
Reduction in churn
Paid Media & Performance
Data-driven ads that actually convert
Full-funnel paid advertising across Google, Meta, TikTok, and LinkedIn. From strategy to creative to optimization—focused on profitable growth.
Capabilities
2.8x
Avg. ROAS improvement
-35%
Cost per acquisition
156%
Conversion rate lift
Growth Strategy
Frameworks that scale
Comprehensive growth planning that connects brand positioning, customer acquisition, and retention into a cohesive system built for sustainable scale.
Capabilities
89%
Client retention rate
4.1x
Avg. revenue growth
6mo
To meaningful results
Brand & Content Strategy
Stories that resonate and convert
Brand positioning, messaging frameworks, and content strategies that differentiate you in crowded markets and connect with your ideal customers.
Capabilities
67%
Increase in engagement
2.4x
Lead quality improvement
45%
Brand recall lift
Paid Media Expertise
Google Ads & Meta Ads Mastery
I manage paid media campaigns with a focus on profitability, not just traffic. Every dollar is tracked, tested, and optimized for maximum return.
Google Ads
Search, Shopping, Display, YouTube, Performance Max. Full-funnel strategies from awareness to conversion with proper attribution.
Meta Ads
Facebook & Instagram campaigns built for scale. Creative testing, audience development, and optimization for ROAS or LTV.
Creative Strategy
Ad copy, creative concepts, and UGC direction. I work with designers and video editors to produce ads that stop the scroll.
Typical Results
Average results across client campaigns
Welcome Series
5-7 email sequences that convert new subscribers into first-time buyers
Abandoned Cart
Recover lost revenue with strategic timing and personalization
Segmentation
Behavioral and demographic segments for relevant messaging
Win-Back
Re-engage lapsed customers before they churn permanently
Email Marketing
Lifecycle Automations That Print Revenue
Email remains the highest-ROI marketing channel. I build automated flows that work 24/7 to nurture leads, recover abandoned carts, and turn one-time buyers into repeat customers.
- Klaviyo, Mailchimp, ActiveCampaign certified
- Average 35% revenue from email for clients
- Deliverability optimization included
- A/B testing for continuous improvement
Website Design & Development
From Strategy to Launch: Websites That Work
Your website is not just a digital business card. It is your 24/7 salesperson, your brand ambassador, and often the first impression you make. I help you choose the right platform and build a site that actually converts.
AI-Built Websites
Perfect for personal brands, writers, coaches, and consultants who need a beautiful, fast website without the complexity. Modern designs built with the latest AI tools for speed and flexibility.
Shopify Websites
For retail, ecommerce, and product-based businesses. From theme customization to full custom builds, I create Shopify stores optimized for conversion, mobile experience, and seamless checkout.
WordPress Websites
For businesses that need content flexibility, SEO control, and long-term scalability. Custom themes, WooCommerce integrations, and enterprise-level solutions for growing brands.
Not sure which platform is right for you? I offer strategy consultations to help you make the right choice before investing in development.
Contact me at hi@hyacinthtiffany.com to discuss your project.
3
Platform Options
How I Work
The Process
A structured approach to growth that balances quick wins with long-term strategy.
Discovery & Audit
Deep dive into your business, customers, competitors, and current marketing performance. I identify gaps, opportunities, and quick wins.
Week 1-2
Strategy Development
Create a comprehensive growth roadmap with clear priorities, channel strategies, and measurable KPIs tied to business outcomes.
Week 2-3
Execution & Build
Launch campaigns, build automations, create content, and implement tracking. Everything is documented for long-term success.
Week 3-8
Optimize & Scale
Continuous testing, learning, and optimization. Regular reporting with actionable insights to compound results over time.
Ongoing
10+
Years Experience
About Me
Hyacinth Tiffany
Christian Traveler, Writer & Growth Marketer
With over a decade of experience in growth marketing, email strategy, and brand communications, I have helped service businesses, ecommerce brands, and personal brands build systems that actually drive revenue.
I believe in marketing that respects both the audience and the business. Every strategy I build is rooted in clarity, intention, and measurable outcomes. My work spans paid media, email marketing, content strategy, and brand communications.
When I am not working with clients, you will find me writing about faith, traveling with my husband Steve, or spending time with our cats. I am a woman of faith who believes that work can be worship when done with excellence and integrity.
Trusted By
Brands I've Worked With
Tools & Platforms
Platforms I Work With
Case Studies
Selected Work
Email Marketing / CRM
Lifecycle Growth & Retention
Building journeys, campaigns, and retention systems that turn audiences into loyal customers.
View Case Study
Performance Marketing
Paid Media & Conversion Strategy
Creative-led, data-informed growth strategies that connect message, targeting, and measurable outcomes.
View Case Study
Content Strategy
Brand Storytelling & Content Direction
Developing clear narratives and creative frameworks that make brands feel distinct, human, and memorable.
View Case StudyGrowth Insights
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March 29, 2026
Ready to build a growth engine?
I work with brands who are ready to invest in sustainable growth. If you value strategy, craft, and measurable results, let's talk.
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